Still sending invoices by email attachment and chasing payments manually? Modern invoicing software sends invoices automatically, reminds late payers for you, and lets customers pay online in seconds. We compared FreshBooks, QuickBooks, and Wave to find the best fit for service businesses.
Last tested: March 2025 · Reading time: 8 minutes
For plumbers, electricians, consultants, and any service business that bills by the hour or job, one tool stands out for making invoicing and getting paid genuinely simple.
| Feature | FreshBooks Top Pick | QuickBooks | Wave |
|---|---|---|---|
| Free Plan | ✗ 30-day trial | ✗ 30-day trial | ✓ Free forever |
| Starting Price | $17/mo | $30/mo | $0 (pay per transaction) |
| Online Payments | ✓ Card, ACH, PayPal | ✓ Card, ACH | ✓ Card, ACH |
| Auto Payment Reminders | ✓ | ✓ | ✓ |
| Time Tracking | ✓ Built-in | ⚡ Add-on | ✗ |
| Recurring Invoices | ✓ | ✓ | ✓ |
| Inventory Tracking | ✗ | ✓ | ⚡ Basic |
| Payroll | ⚡ Add-on | ✓ Built-in | ✓ ($35+/mo) |
| Ease of Use | ⭐⭐⭐⭐⭐ | ⭐⭐⭐ | ⭐⭐⭐⭐ |
| Best For | Service businesses | Product businesses, complex needs | Budget-conscious, simple invoicing |
FreshBooks was built for service business owners who are experts in their trade but not accounting. Creating an invoice takes less than 60 seconds: pick a client, add your services, set the payment due date, and hit send. The invoice arrives in the client's inbox looking professional, with a "Pay Now" button that accepts credit cards, ACH transfers, or PayPal.
The real magic is in the automation. You set up payment reminders once, "remind them 7 days before due date, 1 day before, and 3 days after", and FreshBooks handles all follow-up automatically. You never have to send an awkward "just checking on that invoice" email again. Clients get a friendly automated reminder and most pay before you even notice the invoice was late.
For businesses that bill by the hour, FreshBooks' built-in time tracking is a standout feature. Start a timer on your phone when you arrive at a job, stop it when you leave. At the end of the month, convert all your time entries to an invoice with one click. No more trying to remember what you did and for how long.
Wave is remarkable: a fully functional invoicing, estimates, and accounting platform that costs nothing. Zero dollars per month, forever. The business model is simple, Wave earns money only when your clients pay by credit card (2.9% + $0.60 per transaction). If you only accept checks or bank transfers, Wave is completely free to use indefinitely.
For a brand-new business owner trying to keep costs down, Wave is often the right starting point. The invoicing features, professional templates, automatic reminders, online payment links, are genuinely comparable to paid alternatives. Most solo service providers find Wave handles everything they need without upgrading.